REPORTING AND ANALYTICS:
Analyse and track information at an individual level, as they move through the buying journey and mop up any leakages so you’re not missing potential revenue.
Build campaigns, including targeting workflows and automated lifecycles.
TRAINING AND ENABLEMENT:
We provide platform-agnostic training and enablement for marketing teams.
We create and build lifecycle programs such as nurture, onboarding, welcome, renewal, cross-sell and upsell. We also provide strategic program reviews of existing programs so you can improve what you already have.
CUSTOMER JOURNEY MAPPING:
We understand the psychology behind customer buying and have years of expertise in mapping the customer buying. We use best practice to create a strategy that is designed to provide the right content at the right time to drive engagement and revenue
MARKETING FUNNEL OPTIMISATION:
Create an ‘always on’ automated marketing funnel that is optimised for the highest conversion rates. Including trigger based, behaviour campaigns designed to move prospects down the funnel and minimise drop off at each step.